In a very long-overdue move reflecting the kinship with the feline community they established with the title of their 1979 Nine Lives LP, REO Speedwagon has recently licensed their No. 1 hit “Can’t Fight This Feeling” for a new cat food commercial.
The new ad uses the band’s plaintive ballad as the soundtrack for a story of love, hunger and Sheba Perfect Portions.
As the commercial begins, a man and woman burst into an apartment in the throes of passion, lustily ripping off each other’s clothing while REO Speedwagon frontman Kevin Cronin sings about feelings and not being able to fight them — but before the couple can get even one foot into the bedroom, the man is called away by an urgent psychic distress signal from his cat.
So strong is the bond between pet and owner, in fact, that he is forced to stop what he is doing with his lady friend blinded in a state of partial undress, stumbling about the apartment and bumping into walls while searching in vain for the man of her dreams. Her hunger is very real, but it will have to wait until those Sheba Perfect Portions are fully dispensed.
And now the question – Is it okay to feed your cat with your pants around your ankles?
We won’t spoil the answers to that question for you, but they’re all revealed in the 30-second spot, which we’ve included above for your viewing convenience. Check it out, and be sure to adjust your grocery list — and/or dating habits — accordingly.
We here at The Best Cat Page love the fact that this commercial also smashes a very ugly stereotype, and it’s true, despite popular opinion, cat lovers do “get lucky” sometimes!